Most digital marketers doing page posts for brands on Facebook know that reaching a lot of people through organic means is very hard to achieve, unless your content is really engaging that people take the time to comment or share it. One trick that most brands use nowadays for always on or event/real-time posts is to create what we call in the industry as moving pictures, either by using GIFs or video formats. Sharing a post I recently created that shows the week’s weather.
Layout and design created in Sketch. Animation created in Adobe After Effects. Credits to Prashant Bhatnagar for the icons.
