Coca-Cola Auto Cine

Coca-Cola AutoCine

We all hate traffic jams and it’s especially true here in the Philippines. Getting stuck in traffic is a pain to experience but not in Colombia, because they have drive-thru traffic cinemas courtesy of Coca-Cola.

 

This is a very clever way of transforming a traffic jam into a positive experience and kudos goes to Ogilvy of Colombia for coming up with this marketing campaign.

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