Facebook recently created a site for marketers, creatives and fans of brands by showcasing samples of some of the best implementation of brand campaigns on Facebook. A short introduction on the site’s About page pretty much sums up what Facebook Studio is all about.
Every day on Facebook, people connect not only with their friends, but also with the brands and businesses they care about. We wanted to recognize the ways that the marketing community is using Facebook to drive business results. So we created Facebook Studio, a place to celebrate the agencies and marketers who are creating and innovating with Facebook.
On Facebook Studio you can get recognized for your creativity, be inspired by your peers, and browse a collection of work that represents some of the best marketing on Facebook. You’ll also find information and resources to help you strengthen your Facebook strategies.
If you are directly or indirectly involved in producing Facebook-centric campaigns, the website is perfect to help you get ideas and inspiration. Personally, I find the space very helpful as it allows me to explore and think of other ways to properly and effectively use the Facebook platform and its services. The Learning Lab section is also a great idea as it gives you an overview of all the possible things you can do on Facebook and helps you how to implement it on your own campaigns. The website is almost perfect if only they used a nicer video player because it’s not that easy to view them. I don’t understand why there should be a different video player when Facebook’s own video player is perfect.
So what are your thoughts about Facebook Studio? Do share them by leaving a comment below.
